Cheurlin Champagne, owned by former NBPA member Isiah Thomas, is the official champagne of the NBPA. Members of the NBPA who celebrated their birthdays at the Orlando Campus received a bottle of Cheurlin champion and to celebrate the 2020 NBA champions, Cheurlin champagne was a part of the championship locker room celebration in the bubble.

Since the beginning of the season restart, the NBPA and the players have been committed in making sure that basketball would not serve as a distraction from issues related to racial injustice and inequality. To further amplify this movement, we are highlighting Black-owned businesses and entrepreneurs in the bubble that are doing their best to not only push the culture forward — but their communities as well.

As part of the NBPA’s goal aimed to inspire, uplift, and empower black-owned businesses, the NBPA’s Protect, Support, Amplify Black-Owned Businesses campaign will give a platform to Black-owned businesses and entrepreneurs who are driving positive change in their communities.

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